December 16, 2025
Disney CEO Bob Iger has said the company’s deal with OpenAI is only exclusive for one year, not the full three-year term. Disney is open to using AI, but wants tight control over its characters. The strategy lets Disney earn licensing fees, learn from OpenAI’s tools, and keep the option open to work with other AI companies later.
Disney CEO Bob Iger has said the company’s deal with OpenAI is only exclusive for one year, not the full three-year term. Disney is open to using AI, but wants tight control over its characters. The strategy lets Disney earn licensing fees, learn from OpenAI’s tools, and keep the option open to work with other AI companies later.